Friday, May 24, 2013

Kids Delight in Crayola Experience Reopening

By Christina Georgiou

With about 100 children, parents, and teachers excitedly watching, the newly expanded Crayola Experience reopened in a flurry of colorful confetti this morning.

Isabella Roselli, 11, of Florida, had the honor of cutting the ribbon--crayon-themed, of course--as the crowd cheered and applauded. Isabella gained the honor after winning Crayola's contest to give nicknames to the original colors in the classic crayon eight-pack.

Isabella Roselli, 11, of Florida, cuts the
ribbon, officially reopening The
Crayola Experience Friday morning.
 First graders from Tracy Elementary School in Forks Township, where Crayola's industrial factory is located and churns out six billion crayons annually, were on hand to witness the event and spent the school day enjoying attractions at the Crayola Experience.

First-graders from Tracy Elementary
School in Forks Township watch
the reopening ceremony Friday
morning at The Crayola Experience.
Click any photo for a full-size view!
Crayola executives, along with Easton officials, were on hand to celebrate the event too.

"We wanted to bring the Crayola brand to life, and we wanted kids to have fun," said Vicky Lozano, stressing the newly redesigned hands-on museum is all about fostering creativity. "We wanted this to be a place where kids can imagine."

Vicky Lozano, vice president of corporate
strategy for Crayola, welcomes visitors
at The Crayola Experience's grand
reopening ceremony Friday morning.
Mayor Sal Panto enthusiasticly endorsed Crayola's efforts.

"I can't say how much this means to the City of Easton," he said. "They've done a great job with this facility. It's unbelievably awesome."


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